SIG | Can you sell your home in a buyer's market?

Posted by Bryan Zupan on Friday, January 18th, 2019 at 5:50pm.

 By: Pooja Doshi

It’s buyer’s market galore right now with home prices down in months. Why is it that during the winter months, properties have a harder time selling? Is it the chilly weather that prevents people from venturing outside of their cozy homes? Or the constant flow of family coming in and out for the holidays that you can’t get away from? When you think about it, if you do need to venture outside for just a couple of hours to get away from the noise, why not go a little home hunting? (On a side note, open houses always have warm chocolate chip cookies baking and the smell just makes your mouth water).

Each and every market goes through up and down cycles - whether its cars, financial, or the real estate market (Buck, 2016). But homeowners who are interested in selling during a buyer’s market have a choice - either sell at the current market price or hold off until real estate conditions improve - but we never know when that will happen! Do people get to choose when they want to sell? Sometimes you can’t control those outside scenarios.

There are a few key things to note when you are putting your home up for sale in a non-favorable market:

  1. Get a list of recently sold homes in your neighboring area - cross check and compare, you’ll want to make sure you are getting the value of your home.

  2. Find a great agent (SIG!) to help you get the highest price for your home in the shortest amount of time! We guarantee our sincerity and value with our customers and are always ready to lend a helping hand.

3. Get your home ready to sell - pop in a batch of fresh homemade cookies, fluff those pillows, and keep those holiday decorations up to help spice up your home

4.Price your home correctly and be flexible! In the end, markets are constantly changing so you’ll want to keep with the rate as much as possible. And winter months are especially hard to navigate around with people’s busy schedules. Try and be accommodating as much as possible.

If you would like to reach Pooja, please email her at


Buck, Xavier De. 2016. 5 Tips for Selling Your HOme in a Buyers Market. Luxury homes Johannesburg.



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